“We lost in the second round. It sucks.” That was Alex Ovechkin after Game 6 of the Eastern Conference semifinals, speaking tacitly in the visitors’ locker room at CONSOL Energy Center. I’ve listened to Ovechkin speak after a playoff elimination seven times. We’re both a little grayer. He still gets emotionally drained and soft-spoken. Neither one of us have an answer as to why his Washington Capitals teams can’t advance
Is it a bird or a plane? No, it’s just Henry Cavill using his new Huawei P9+, making him the Ying to Scarlet Johansson’s Yang. Both celebrities have cleverly signed up to be the new ambassadors for China’s most recognised international mobile handset brand, Huawei. As two of the most recognised actors on the planet with a box office track record that spans 44 films, which when aggregated amount to almost
In 1970, the visionary “information architect” Massimo Vignelli and his design firm partner Bob Noorda created a manual that redesigned every visual element of the New York City subway system. It was a practical solution to a serious problem: by the late 1960s, the subway had become so unsafe and disorientating that stations had become breeding grounds for crime, and ridership had plummeted. Vignelli and Noorda’s manual organized the chaos
Loyalty marketing is a pervasive theme for many global companies and, at Ryder, officials view communication as its biggest evolution. “I would say the biggest evolution is communication,” Rich Mohr, VP & Global Product Manager for Rental Operations at Ryder, explained to Loyalty360. “It has become so clear to us at Ryder that customers’ expectations have changed, and if you don’t have an open dialogue with your customer base to
Jon Snow is alive and Ramsay just killed his father Roose. Let the twists and turns of Season 6 of Game of Thrones begin! The television adaptation of the high fantasy series has captured the imagination of a global audience. It is HBO’s most popular series ever, its illegal downloads exceeding that of every other program, and holds the record for the highest number of Emmy Awards for a single
Focus on elite athletes may drive others away, say experts studying decline of sports participation. At a time when sports appear to be more popular than ever at elite levels, participation rates across age groups continue to decline, according to a new study prepared by Vital Signs and the True Sport Foundation. “Eighty-five per cent of Canadians agree that sport participation builds stronger communities, but at the same time we are seeing
Looking to increase your customer base? London’s leading event marketing and sales firm, Citipeak Events urges companies to focus on building relationships with customers when looking to increase the number of sales In today’s market, the customer does not like to feel that they are being sold something; they don’t mind getting expert help when they want to buy something, but most of the time they are not ready to
Influencer marketing can be one of the simplest ways to build brand awareness and grow your audience using social media. Influencer marketing is the “new” word of mouth, and if you’re confused about what to do with your social media influencers once you have them, you’ve come to the right place. In this post I’ll share 3 really simple ways to partner with influencers (without creating any content on your
You have an event coming up and everyone suggests that you should promote it on social media because that’s where a major part of your potential audience is, making decisions and sharing experiences. It feels like a mammoth task with so many touchpoints and suggestions that it’s bound to get one confused. I have put together a quick guide to get your marketing efforts in order, and promote your event
Oklahoma star scores game-high 41 points Kevin Durant went on a scoring spree that was spectacular, even by his standards. The four-time NBA scoring champion matched his career playoff high with 41 points and the Oklahoma City Thunder beat the San Antonio Spurs 111-97 on Sunday night to tie the Western Conference semifinal series 2-2. Durant had 29 points on 10-for-13 shooting in the second half. He scored 17 points
