‘The numbers speak for themselves,’ top organizer says Organizers say the Pan Am Games, which honoured Canada’s Evan Dunfee and Inaki Gomez Sunday, have sold more than 300,000 tickets since the opening ceremonies on July 10. (Felipe Dana/Associated Press) Pan Am Games organizers say ticket sales have eclipsed one million. “The numbers speak for themselves,” said Toronto 2015 CEO Saad Rafi. “With one million tickets sold and millions of Canadians tuning
We all know them, the people who know their stuff inside out and we look to for guidance and advice. They are not just experts, they are influencers. Influencers are hubs of information, they have many followers who respect their recommendations and opinions and being featured by them sends a powerful amount of targeted traffic your way. It is the ripple effect. If you want to grow your business you need
“Influencer Marketing is the fastest growing and most effective channel.” (Tomoson) We live in a world where content production is so common and typical, that it’s difficult to cut through the noise and stand out from the rest. This is exactly why brands are changing their strategy and turning influencers into brand representatives. These are the powerful individuals who can genuinely change consumer decisions. When a brand plans their marketing
SOUNDS GOOD TO US Application of ultrasound has been shown to speed broken bone regeneration by one third, and even restore memory to mice with Alzheimer’s. Now researchers have found that ultrasound can accelerate healing time of skin wounds too. The elderly and those with diabetes can often develop chronic healing defects such as skin ulcers and bedsores. Chronic wounds like foot ulcers lead to major limb amputation if
TORONTO: Badminton may be seen as an oft-mocked pastime to many North Americans, but at this year’s Pan American Games in Toronto, where there are an estimated 20,000 badminton-playing enthusiasts, the sport is right at home. Tickets for the medal games sold out at the start of the year, surprising even those close to the sport, while the preliminary rounds this week drew large, diverse and exuberant crowds. With all
‘I don’t see too much hype about the Games’ Fireworks light up the downtown Toronto city skyline during the opening ceremony for the Pan American Games in Toronto. Some journalists wonder if the Games have gone unnoticed outside downtown venues, though. (THE CANADIAN PRESS) To hear members of the foreign press tell it, the Toronto being presented to the world during the Pan Am Games is one which features state-of-the-art
Do you want to improve social media productivity? Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. #1: Build Meaningful Relationships Successful marketers know that relationships are the fuel behind business success. To keep the pipeline full, you must build meaningful relationships with both consumers and
YOU DON’T NEED A ROCKET TO LEAVE EARTH. THERE’S A SLOWER, GENTLER TRIP IN THE WORKS—AND IT COMES WITH A COCKTAIL. When Alan Eustace lifted off into space from the New Mexico desert this past October, it was with a quiet whoosh, and a slight jostle of his harness. The 57-year-old computer scientist from Google—outfitted in a 260-pound pressurized space suit—dangled solo from a polyethylene balloon as thin as a
Canadian athletes won eight more gold medals on Wednesday, giving the host nation 33 overall. MELISSA RENWICK / TORONTO STAR Ellie Black wrapped up her dominant performance at the Pan Am Games, picking up her second and third gold medals, bringing her total to five. Photo taken on July 15, 2015. It took just five days of competition at the 2015 Pan American Games for Canada to eclipse its gold-medal
Games rowing venue in St. Catharines, Ont., only a few kilometres from U.S. border Four Cuban rowers have defected to the U.S. during the Pan Am Games, according to the team’s coach, a move one agent says is likely due to economic conditions inside Cuba. Coach Juan Carlos Reyes says Leosmel Ramos, Wilber Turro, Manuel Suarez and Orlando Sotolongo have left the team and travelled to the United States. There are
