Whether you’re a serious user of YouTube or you just love sharing videos online, here’s a great chance for you to help others who might not have the money for advertising.

When you record a vertical video and upload it to YouTube, you have those unused black bars on both sides, but that’s a waste of precious space that can be helpful for someone else. That’s why J. Walter Thompson Brazil came up with an amazing solution of how to use these black bars in the best possible way.

When you decide to upload a vertical video, do it through Black Bars Donation. This way, NGO’s will be able to use your free space in the video for advertising different communities such as Associação Brasil Parkinson, Ampara Animal, Alcoólicos Anônimos, and many more. Check out the video and see how your video will look like with the ads.

http://bcove.me/bmyi0piw

Article Written By: Marija Kanazir