Category IQ Inc.

Fashion Tech: How Retailers Are Accelerating The App Phenomenon

Some retailers are even starting out online or in apps as well, eliminating the entire in-person shopping experience all together. The fashion and tech industries are two of the most lucrative fields in the world. Millions of dollars are poured into fashion designers and models showing off their chicest trends, as well as tech companies and computer scientists showing off their newest apps. With such profitable lines of work, it’s

Continue reading…

The World Of DIY Publishing Is Growing, Evolving, And Reaching Wider Audiences

Social platforms have done more than just revolutionize communication-they have redefined how people read books. Beyond the conservation of trees, the benefits of reading books online allows for much more engagement and flexibility. In a strange way, not being face-to-face with your audience has enabled the writer to receive feedback even more honestly and consistently. Not only is feedback much more available, but a conversation and a community dialogue or

Continue reading…

Use Vertical Videos on YouTube for Nonprofit Ad Space

Whether you’re a serious user of YouTube or you just love sharing videos online, here’s a great chance for you to help others who might not have the money for advertising. When you record a vertical video and upload it to YouTube, you have those unused black bars on both sides, but that’s a waste of precious space that can be helpful for someone else. That’s why J. Walter Thompson

Continue reading…

The Case for Developing Communication Skills in Managers: More Engagement, More Profits

In a recent poll conducted by ATD, learning executives pinpointed one of the most important talents for managers to possess: communication skills. In fact, 83 percent of respondents indicated that communication is THE most important skill area related to managerial success. Other top-rated skills included engagement, listening, collaboration, and accountability. In the context of ATD’s poll, communication is defined as the exchange of information and feedback between managers and their

Continue reading…

Using emojis can increase understanding in communication

A surprised face smiley, blushing smiley, baby emoji and heart-eye emoji stared at me. It was a pregnancy announcement from one of my friends. And she shared her happy news via a text message without words, instead using little images or icons called emojis. Emoji is an anglicized Japanese word meaning “picture character.” They were first created in the 1990s for the launch of the world’s first mobile Internet platform

Continue reading…

The New World Of Social: How Publishers Are Using Messaging Platforms To Engage With Audiences

More people have notably been using messaging apps compared to social media apps. WhatsApp is said to be in the lead with more than 1 billion users monthly users while Facebook messenger, WeChat, Viber, Line, and Snapchat follow. According to Carla Zanoni of the Wall Street Journal, it was a “no brainer” to invest time and energy onto these platforms. “It’s a different environment and a much more intimate way

Continue reading…

Facebook’s internet drone close to taking flight

Ahead of Mobile World Congress, Zuckerberg hypes plan to connect the world using internet drones that communicate with lasers. Mark Zuckerberg is moving forward with his plans to connect the world to the internet through Internet.org, his philanthropic organization. One of the keystone projects is an ambitious attempt to spread connectivity to remote and under-serviced regions using giant internet drones. Tests are already underway. “I’m particularly excited by our progress

Continue reading…

8 Ways the Internet of Things Will Change The Way We Live And Work

By 2020, there will be tens of billions of data-spouting devices connected to the Internet. And they’re already changing how we live and work. IBM’s Almaden lab is sacred ground for techies. Set in the middle of 700 grassy acres on a hill south of San Jose, its scientists have filed thousands of patents. They’ve won Turing and Nobel prizes. And almost 60 years ago, they pioneered the first bulky

Continue reading…

  • 1 2