TIPS ON HOW TO GET MORE PINTEREST FOLLOWERS

Do you like the concept of Pinterest but want to know how to get more out of it? Or are you a regular user that just isn’t getting much traffic? Well for today’s post I’ve compiled my top tips to help you to get more Pinterest followers. I completely believe that Pinterest is underrated by bloggers. I haven’t got thousands of followers by any means as I’ve only just begun

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How to Choose the Best Social Network For You

Puzzled by Pinterest? Lost with LinkedIn? Flustered by Facebook? Today we’re going to look at which social networks you really need to invest your time in. Last week I talked about How to Create a Successful Social Media Strategy and one of the points included identifying who your target audience is and where to find them. Today’s post breaks down the stats and demographics for 6 of the main platforms right

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HOW TO CREATE A SUCCESSFUL SOCIAL MEDIA STRATEGY

Are you inconsistent with social media? Are you unsure of which platforms are the right fit for your blog or business? Today I’m going to talk you through everything from choosing platforms through to consistent content sharing. In this post you’ll find questions to help you decide what you really want to get out of content marketing, plus social media tips and tricks for maximum impact. Q1: HOW MUCH TIME

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Apple News App to Rely on Editors Rather than Algorithms for Curation

Plans to hire ‘ambitious, detail-oriented journalists’ to work on recently-unveiled app, but what happens when Apple becomes the news? That news story you just read on your iPhone: did Apple pay the editor responsible? Actually, from this autumn, it’s possible that the company did. Apple is hiring a team of editors to work on the Apple News app unveiled during the company’s recent WWDC event, before the app’s launch as

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5 Tools to Plan and Post Social Media Content

Planning social media content across multiple platforms can be complicated. Social media schedules typically include multiple events and wider marketing initiatives; a seemingly simple social media plan can quickly turn complex. In this post, I’ll describe five tools to organize your social media content and create an easy-to-follow posting schedule. Free Tools In my experience, free tools can be just as valuable as paid versions. Free tools are the starting point for most social media

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iPod Pulled from Apple Homepage and Hidden from Website, Could be Getting Ready to Retire.

The iPod has been retired from Apple’s homepage, in a move that could mean the much-loved music device is set to be retired. The device has sat at the top of the company’s site for over 13 years, and going through various iterations like the iPods Classic, Shuffle and Touch. But it has been taken down from that top banner, and hidden in a special “music” part of the site,

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The Five Rules of Social Media Marketing That Matter

Leveraging your online marketing strategies with social media can do much more than just elevate your customer base. Over time, you start to develop a sense of branding, after which your audience synonymously sees your product as a brand. That being said, in order to get to that point, you need to follow a set of rules; five of which are listed below and are the ones that absolutely matter!

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8 Business Books for your Summer Read

I have taken some ribbing over past versions of my summer reading list by some who felt it was too much like work, that it should be lighter and provide a break from some of the more challenging titles I have suggested in the past. This year’s list attempts to broaden its offering by tapping into a number of different business book categories. This year’s list includes books that inspire

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The Four Elements Of Any Action, And How To Use Them In Your Online Marketing Initiative

Marketing is the art of getting people to take a desired action. Common desired actions for online marketing include purchasing a product, donating money, sharing a link on Twitter, or signing up for an email list. Marketing shares this definition with the word “persuasion” which, to a large extent, means that great marketers are masters of persuasion. Marketers succeed when they get people to take a desired action, but without

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A Victory for Internet Freedom

The House of Representatives voted by acclamation Tuesday to permanently extend the Internet Tax Freedom Act. In place since 1998, the law prevents taxes on email and Internet access services, and Web users have never needed it more to prevent a multibillion-dollar avalanche of new fees after its scheduled expiration on Oct. 1. The Internet is the quintessential instrument of interstate and international commerce. And it needs Congress to protect

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