FOXBOROUGH, Mass. — The New England Patriots are headed back to a familiar spot: the AFC championship game. Dion Lewis had a 13-yard touchdown reception , a 98-yard kickoff return for a score, and a late 1-yard touchdown to help the Patriots hold off the Houston Texans 34-16 on Saturday night and advance to an NFL-record sixth straight conference title game. New England will host the winner of Sunday night’s
KANSAS CITY, Mo. — Chris Boswell’s pinpoint right leg and Le’Veon Bell’s two dancing feet. They do call it football, after all. Indeed, Bell spent much of Sunday watching the film “Happy Feet.” “I wasn’t nervous about the game,” Bell said. “I don’t watch ESPN or NFL Live, because I know they’ll talk about the game. I don’t necessarily want to think about the game. “I watch stuff like ‘Happy
As someone that works in social media, we often hear how “noisy” it is. Naturally what follows next is people wondering how to cut through that, how to get heard in a social media atmosphere that more people are delving into each day with their own messaging. Personally, I don’t find social media to be noisy – if you’re analyzing your data and joining the communities you truly fit into, as
Wherever you turn, there are social media marketing best practice guides telling you what to do, when to do it, and where to do it. These recommendations are often sound advice, but they’re also missing some of the most underrated activities you can do to boost your performance. The following simple, daily tasks, can deliver big benefits for your brand. 1. Check global and local trends and participate accordingly Participating in trending topics, where appropriate, can
The voting process for the All-Star game relies heavily on tweets, and the Heat’s Hassan Whiteside is not a fan. “It’s more so a gimmick,” Whiteside said Thursday, via the Sun Sentinel. “I look at guys and they just do stuff to win the fans over, make jokes on Twitter to get people to vote for them. It ain’t got nothing to do really with talent.” MORE: 2017 NBA Draft prospect
FOND DU LAC, WI–(Marketwired – January 12, 2017) – Mercury Marine, the world’s leading manufacturer of recreational marine engines, today announced a new brand message and global advertising campaign focused on enhancing the boating experience. The campaign, “Go Boldly,” inspires confidence while capturing the high level of excitement and energy around the Mercury brand. To promote this new approach to consumer marketing, Mercury has created a Go Boldly video that
In today’s society, it’s interesting to see how much influencing power a young social media curator has compared to a high-profile celebrity. How can this be? Aside from traditional media, companies are turning to influencer marketing as a way to “voice” their message and better reach their targeted audiences. It’s often said that it’s one of the best ways to be heard amongst the crowd. What is influencer marketing? By definition, influencer
Here’s a subtle change you may have noticed on Facebook. Recently, Facebook made a change to the way they display post edits. Normally, when someone edits their post on Facebook, you’ll see an indicator like this signalling that the content has been updated. (Image via Antonio Calero) But recently Facebook made an update removing this note. For example, this post has been edited, but there’s nothing to indicate that up
It always matters when Manchester United and Liverpool clash. A derby, it is not, but the rivalry between the two clubs, and the two cities, is English soccer’s fiercest. But even by such a standard, this weekend’s meeting at Old Trafford comes with additional importance. There’s even more on the line. Sunday’s match could define the season ahead for both United and Liverpool. The hosts come into the match on
The fantasy fight that has woven its way into the fabric of everyday combat sports discussion has a new chapter. Boxing superstar Floyd Mayweather Jr. said Wednesday he is still interested in a potential superfight with UFC champion Conor McGregor. “You guys keep hearing all these different rumors about different fighters want to face Floyd Mayweather,” Mayweather told ESPN’s First Take. “Everybody keeps talking about Conor McGregor. He’s blowing smoke
